Since Apple launched iPhone 5S, rose gold has become the most popular mobile design. Therefore, Apply continues to offer rose gold color for iPhone 6S and iPhone 6S Plus. It has no doubt that this color desing mobile attracts more intention. According to the report made by Guo Mingchi, the analyst from KGI, it indicates the sales of rose gold iPhone 6S and 6S Plus account to the total volume between 30%-40%.
Guo Mingchi claims that the popularity of rose gold iPhone 6S and 6S Plus benefits a lot to Foxconn, the partnered suppiler of Apple firm. Until now, Foxconn is the only OEM producer for Apple’s rose gold shell of iPhone 6S and iPhone6S Plus.
Another report from domestic Statistics Institutions shows that 73% of consumers of iPhone 6S and iPhone 6S Plus are males. From its purchase intention report, the rates of buy rose and rose gold iPhone 6S series are close, respectively 34% and 39%. Even though the female consumers do not account for a large rate among the iPhone 6S and 6S Plus users, about 73% of female users choose the rose gold ones.
Apple predicted the first week’s sales volume of iPhone 6S and 6S Plus would exceed the one that iPhone 6 and 6 Plus did in last year. It means Apple firm need to sell more than 10 million sets in three days. Is it possible? Today is their launch day. The fans of iPhone 6S and 6S Plus can experience the new devices at local Apple Stores.
